Writing a Business Plan: Market Analysis When you are writing a business plan for a new business you are starting or trying to get extra funding from investors or a bank for your existing business, having to write the market analysis section can be intimidating for many business owners. The market analysis is a very […]
Do you wish to write a business plan? You wouldn’t be reading this article otherwise. The is your guide to forming a perfect business plan. The outline contains different sections in chronological order. A brief yet concise explanation of each section has been given to guide you properly in forming an effective plan. Each section […]
6 Marketing Tips for Small Business Owners Be image conscious and flexible: marketing tips for small businesses It is essential you think carefully about the image you want to project and spend time on a marketing plan, says James Caan
Concepts of Customer Focused Selling
•What are some important characteristics of a sales professional?
•At one time it was not unusual for sales people to focus on pushing a product or service in a way we call the “hard sell.”
•Things have really changed! Customers expect to be consulted and want relationships with their sales people.
How can Marketing help sales? In today’s competitive society marketing strategies and plans have never been ever more important in both supporting and driving sales activity in to the organisation Marketing activities assist sales though helping to define the challenges buyers are facing, sales can often be a heads-down, trying to close the next deal […]
Linking Marketing and Customer Service According to a recent survey it was noted that 75% of marketing activity is used for customer service within social media. Proving that marketing teams and customer service teams now need to collaborate to consistently improve the customer relationship with the company/brand. Also identified within the survey it was established […]
Build Stronger Constituent Relationships Our investment in our Customers At Taylor Mason we remain committed to our service philosophy Below is a short video on the our CRM system and it vision and values many of which we share. The rising popularity of social media means there are more ways than ever to connect with the people who matter […]
Staying Competitive & Customer Perception Representatives from Taylor Mason Training & Development Ltd and PRACTICAL CAR & VAN RENTAL discussed and outlined attendance at their conference of franchisee holders in Marlow, Crowne Plaza. Our approach – we worked closely with then to ensure that we fully understood their requirements for training and we actively strived […]